INITIAL SETUP
Establish a keyword list (up to 25 keywords)
Installing SSL (may be required to purchase separately)
Optimising Site Speed
Content Audit and Strategy
Website Audit and planning
Conversion tracking
Reporting set-up and tagging
Whats next…
ON-PAGE OPTIMISATION
Content Strategy Implementation (billed per hour)
Titles
Meta Data
Heading Tags – H1 and H2
Body Content
Alt Tags
SEO Friendly URLs
Keyword Bolding
Keyboard accessibility
Site Map Submission
Cononical URLS
STRUCTURED DATA (Rich Snippets)
Structured Data Testing
Structured Data Implementation (up to 30 pages)
Organisation
Articles
Products
Courses
Events
CONTENT CREATION
Infographics (2 per quarter )
Website Content (Included up to 1000 words per quarter)
LOCAL SEARCH WEBSITE OPTIMISATION
Google My Business/Bing & Yahoo Local Listing Optimisation
INDEXING
Mobile First Indexing
404 Errors
XML Sitemap Creation
Robots.txt
No Index Tags
Site Speed
Mobile Compatibility (billed per hour)
CONVERSION TRACKING
Web Form Conversion Tracking
Email Click Tracking
Call Click Tracking
REPORTING
Rankings Report
Monthly Stats Reports
