Facebook to Change its Approach to Business
Here in the digital marketing industry we have grown accustomed to constant changes to Facebook. And we’re not talking about the way the end-user experiences
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Here in the digital marketing industry we have grown accustomed to constant changes to Facebook. And we’re not talking about the way the end-user experiences
Google AdWords has been a staple for many digital marketers for some years now, which is why it was no surprise that there was a
Google Ads is an essential part of any business, no matter the size. Here are 5 reasons why your business needs to make the most
Change is not only unavoidable; it is often actually good. As old ways of doing things give way to the new, so too must our
I fall into the target audience that grows tired of the title ‘millennial’. But as a content creator at a digital marketing agency, I can’t
In this day and age, a company website no longer a means to get ahead of the competitive curve. They are rather a necessity for
Social media advertising modernises word-of-mouth marketing excellently. This is largely in part to the review systems that platforms like Facebook offer. Because of this, it has
What is search engine optimisation? Otherwise called SEO, this process is what makes it easy for internet users to find what they are looking for
Let’s talk about social advertising because platforms like Facebook and Instagram are designed with digital marketers in mind. Social media marketing is now a mainstay in
Below are a few tips that could help give your Remarketing that boost it needs. Page tagging – The most common types of remarketing ads
Several times a year, Google aims to increase the performance of their search engine by releasing updates to its algorithms that are responsible for determining
The digital marketing landscape in 2023 has been marked by exciting developments. Numerous new technologies have emerged, promising to reshape the industry. Competition has intensified,
Seasonal Digital Marketing has become an essential part of the advertising task for most businesses out there, with each one taking a unique approach and
Say the words ‘Content is king’ to any digital marketing campaign manager and you are likely to get a sigh as a response. It is
Fake news has become a bit of a buzz-word in the digital world, as it seems to get more and more difficult to sift truth
We all know of social media; it has been a hot topic of conversation for the past few years now. The opinions of social media
In the wake of Wednesday’s (14/02/2018) regime change that saw former president Jacob Zuma and his keepers finally backed into a corner, the South African
Digital marketing is a still a relatively new term to many businesses, while others are busy reaping the rewards from existing campaigns. There are many
Chances are that you already have a social media account on one or another platform, such as Facebook, WhatsApp, Twitter, Instagram, or WordPress. And as
Google Ads has become an essential part of everyone’s digital life. Google allows us access to new and exciting information; it allows us to understand
SEO is the acronym for Search Engine Optimisation. In short, SEO is using strategic keywords to increase the likelihood of a brand, business or topic