What are SMS and Email Campaigns?

What are SMS and Email Campaigns?

What are SMS and Email Campaigns? The future of marketing is of course digital marketing. Digital marketing is any form of marketing that is not printed, shown on TV or played on the radio. Digital marketing allows you to reach your target market directly via many forms of media. Two of these media are text… Continue Reading

Social Media Campaigns

Social Media Campaigns

Social Media Campaigns Who would have thought that one of the most effective marketing tools today would be completely free? That’s right, no one. Facebook is the largest social media in the world and the number of users are increasing every year. Social media campaigns are where you will run a marketing campaign on Facebook,… Continue Reading

The Two Most Common Types Of Apps

The Two Most Common Types Of Apps

Native Apps A native app will “live” on the device and it will be accessed by clicking an icon on the home screen. Native apps will be installed through an app store such as google play or the iStore. These apps are developed for one platform and they can often access the devices features such… Continue Reading

4 Key Benefits of Having a Social Media Presence

4 Key Benefits of Having a Social Media Presence

4 Key Benefits of Having a Social Media Presence  There was a time when people thought that social media would be a passing fad and that it was something the kids were using and it would never benefit business. Boy were they wrong. Among the 3 or so billion internet users in the world, 2… Continue Reading

The Main Benefits of Digital Marketing

The Main Benefits of Digital Marketing

With offline marketing, you will only realise if your marketing campaign was successful after the campaign is completed whereas with digital marketing, you are able to view accurate results in real time and you are able to try a few things to improve the campaign before it’s too late. If you place an ad in a… Continue Reading

What is Website Design?

What is Website Design?

What is website design? Having a website for your business is crucial in this day and age because most people will search online for a business. Not only do you need a website nut you also need to ensure that your website is mobile friendly as most people use their phones to search the web… Continue Reading

Why Your Small Business Needs a Website

Why Your Small Business Needs a Website

Many small business owners believe that their businesses cannot benefit from having a website or they believe that a website is not within their budgets. Below are 5 reasons why your company needs a website. 1. Small businesses gain credibility More and more people will look online for information before any other source. Your small… Continue Reading

The Top 5 Benefits of SEO

The Top 5 Benefits of SEO

SEO stands for search engine optimisation and its function is to optimise your website for search engines such that when people search for your product or service online, your website will be near the top of the search results. It does this by using keywords. Increased Traffic – If your company appears near the top… Continue Reading

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